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Tyrone O'Garro Jr

Data and Assessment Manager

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Instagram Post Data Analysis

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About this project

This project is an analysis of three months of Instagram data compiled between June 1, 2022 and August 31, 2022 studying the effects of a variety of variables, time of day, part of the week, post type, and content type, and the result of these on two key social media metrics, accounts reached and post engagements. This analysis was featured in an article written by my colleague Nadir Jackson.


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