Xiaoyu Guan
Student at Purdue University
Based in West Lafayette
About
I obtained my bachelor degree in Finance and now pursuing my master degree in Business Analytics and Information Management program in Purdue University. Looking for opportunities in data related field.
Skills
Projects
Experience
Jan 2024 - April 2024
Business Analysis Intern
• Gathered and cleaned the raw dataset (100k+ cases) using Excel and Python, conducted EDA to define project scope, conducted cost analysis on redundant inspections, exposing limitations in the current algorithm for identifying at-risk properties. • Developed and maintained SCD2 tables, constructed dashboards to visualize data distribution relative to predefined thresholds. • Employed data binning, categorical variable encoding, and feature engineering to pinpoint the top ten most influential variables. • Implemented machine learning tools including logistic regression, XGBoost and random forest to forecast house condition, optimized current algorithms by reducing 80% of redundant inspection cases, predicted to save about $421k per year.
June 2022 – May 2023
Customer Profile Analyst
• Collected, cleaned, and managed company's customer database to look for patterns and arranged customers into different categories, processed 10k+ customer records. • Utilized Python to create a customer sorting automation function auto-generates weekly customer distribution for sales team, tracked and presented findings to sales team and shareholders, facilitating strategic modifications to sales approaches and market exploration. • Strategized customized media content and promotional materials based on customers' age groups, IP addresses, and product preferences, which contributed to reaching a broader audience, resulting in an increase of 30k+ reviews.
Education
2018-2022
Finance at Tianjin University of Commerce
Relevant Course: Econometrics, Higher Mathematics, Linear Algebra, Probability Statistics, Financial Marketing, International Finance, Financial Management, Financial Analysis, Accounting
2023-2024
Business Analytics and Information Management at Purdue University
Relevant Course: Business Analytics (Linear Regression, Hypothesis test), Visual Analytics (Tableau), Big Data (GCP), Cloud Computing (AWS), Management of Organizational Data (SQL), Data Mining, Spreadsheet Modeling and Simulation, Financial Risk Management, Fix Income Security