Akinlesi Alexander A. | Data Analyst

Akinlesi Alexander A.

Data Analyst

Based in Lagos, Nigeria

About

I spent a year as a collection specialist in the FINTECH sector, followed by three years as a team lead in the collections department. I transitioned into data analytics as FINTECH organizations increasingly leverage it to optimize their operations and I have found it fascinating ever since.

Skills

Projects

The Andrews social Media Engagement Analysis For 2021 and 2024

This report explores engagement for The Andrews Media firm on social media platforms (LinkedIn, Instagram, Twitter and Facebook) from 2021 to 2024. This is designed to help the firm better understand user preferences, engagement, sentiments and other hidden patterns to boost effectiveness.

Analysis Report for Homicides in USA between 2008 & 2012

This analysis explores homicide trends, perpetrators, crime counts and incidents in relation to race, age range, sex, time, states and weapons in USA between 2008 to 2014. This is designed to help understand trends surrounding homicide cases and implement measures to curb such cases subsequently.

AUTHENTIC COLLECTION SALES REPORT

This reports examines the global sales for Authentic Collection in the year 2014. This is aimed at helping the management gain better insight into trends and patterns of sales, representatives and products across the regions in order to make informed decisions and ultimately increase Revenue.

PRIME STORES GLOBAL REPORT

DESCRIPTION: This report was developed for Prime Stores Global to help them have a comprehensive overview of their business operations (including their sales trend, profits for different categories spread over the 4 years) in order to make data-driven decisions to boost business growth.

DRIP STORES' SALES REPORT FOR 2020-2021

This sales report analysis for "Drip Stores" spans 2020 and 2021. It aims to provide insights into monthly sales trends, retailer performance, product popularity, regional sales, and sales methods, enabling strategic decisions to boost sales and profitability.

WCARS.COM SALES REPORT FOR MODELS 1974-2024

This dashboard provides a comprehensive analysis of car sales data from WCars.com for models sold between 1974 and 2024. The dashboard includes insights into various aspects of car sales, including revenue, unit counts and so on, helping stakeholders understand trends and make informed decisions.

GLOBAL SUICIDE REPORT BETWEEN 1985 AND 2016

This report explores global suicide from 1985 to 2016 and offers a comprehensive analysis of global suicide cases, providing valuable insights into demographic trends, country-specific data, and socio-economic correlations.

COLES CAMPAIGN PERFORMANCE ANALYSIS REPORT FOR 2023

This report analyzes Coles' 2023 campaign performance, focusing on key metrics such as device clicks, city-based CTRs, Channels impressions and engagements. This is designed to help the firm with Strategic Planning, Resource Allocation, Optimization, Performance Tracking, Targeted Marketing and ROI.

Fisher's Marketing Campaign Report for 2023

This project explores the effectiveness of Fisher's 2023 marketing campaign by examining key metrics such as deposits by months, education levels, age groups, marital status, job types and the influence of previous marketing outcomes on deposits.

Coleman Global Sales Report Analysis for 2023

(POWER-BI) This project analyzes the global sales performance of Coleman in 2023 by evaluating key metrics such as total revenue, unit price, sales by month, salesperson performance, regional sales distribution, customer contributions, and product sales.

Premier Global Mart Report Analysis for 2022-2023

(POWER BI) This project evaluates the sales performance of Premier Global Mart from 2022 to 2023 by examining key metrics such as quantity sold, cost by category, sales by region and state, segment performance, and top-performing subcategories.

The Andrews Social Media Engagement Analysis For 2021-2024 (WITH POWER BI)

(POWER BI) This project examines the social media engagement of a media firm, The Andrews Media between the period of 2021 and 2024 based on total engagements, impressions, monthly engagement rates, audience demographics, platform reach, and geographic distribution.

Udemy Courses Insights and Reports for 2011-2017

This project evaluates the performance of Udemy courses from 2011 to 2017, conside total price for courses, total reviews, total subscribers, the number of courses, subjects, content duration, time (years) and more, as key metrics to improve efficiency and boost subscription rate.

DRIP STORES' SALES REPORT FOR 2020-2021 (POWER BIU)

This project was initially undertaken with Excel but was further explored here using power bi. The aim of this project is to understand and uncover hidden patterns and further help the firm understand the market and their customers in order to leverage this information to increase revenue.

HOMICIDE CASES IN USA BETWEEN 2008 & 2014

This project explores the performance of homicide cases in the USA between 2008 and 2014. This was designed to improve understanding and influence policy-making for crime reduction.

Olympics Report Analysis From Athens 1896 to Rio 2016

This project explores Olympic Games from Athens 1896 to Rio 2016, considering the total number of Olympic Games, total number of Olympic athletes, total number of sports, participants by sex, number of participating teams by year, number of events and so on with recommendations.

Authentic Collection Sales Report (Tableau)

The dashboard provides a comprehensive overview of sales performance for the year 2014. It focuses on various aspects of the business, including revenue, quantity, sales trends, regional performance, product performance, customer segmentation, and salesperson efficiency.

Olympics Report Analysis (Tableau)

This comprehensive dashboard provides an in-depth analysis of the Olympic Games from their inception in Athens in 1896 through to the Rio 2016 Olympics. Key metrics and visualizations offer a clear view of the historical trends and significant data points across this 120-year period.

Covid 19 Report Analysis For 2020 Q1

This COVID-19 Report Analysis for 2020 Q1 provides a detailed overview of the COVID-19 pandemic's progression during the first quarter of 2020. It tracks the number of cases from January through April, highlighting the rapid increase in reported cases globally.

NETFLIX SHOWS AND MOVIES ANALYSIS REPORT

This is a Power BI dashboard designed to analyze Netflix shows and movies. The dashboard is primarily focused on various aspects such as production, content type, genre, age certification, release trends, popularity, and IMDb scores. This is a comprehensive analysis tool, providing recommendations.

FIFA 2019 PERFORMANCE REPORT ANALYSIS

This is a visual summary of FIFA 2019 player performance, focusing on key metrics like player count, skill distribution, age demographics, performance trends, club analysis, player value, preferred foot, work rate, and stamina. The design aligns with the FIFA branding and enhances readability.

GLOBAL FRAUD ANALYSIS PROJECTS

This project explores various Fraud types across 5continents, 22regions and 194countries across the globe based on the Global Organized Crime Index (2023). It also explores resilience against fraud & impact of law enforcement agencies with the objective of understanding and mitigating Fraud Globally

INVESTIGATIVE ANALYTICS PROJECT

This homicide investigation was launched after a tragic murder. I scrutinized eyewitness testimonies and forensic evidence. Through meticulous analysis, I uncovered crucial clues, identifying the perpetrator & mastermind leading to successful apprehension, showing the power of data-driven insights.

REVENUE PERFORMANCE PROJECT

This project was carried out using SQL to query out key insights and Power BI for visualization. It provides a high-level overview of revenue data for 2023, across various dimensions, such as regions, clients, time and departments. This is to track Revenue Growth & Optimize Resource Allocation.

GLOBAL SUPERSTORE ANALYSIS PROJECT (2011-2014)

This report analyzes the Global Superstore's performance from 2011 to 2014, focusing on profitability, trends, and key drivers. The report enables stakeholders to pinpoint areas of strength and weakness, delivering actionable insights to inform strategic business decisions.

HEALTH ANALYTICS PROJECT

The goal of this report is to analyze the impact of personal attributes such as age, gender, BMI, number of children, smoking habits, and geographic region on medical insurance charges among 1,338 US citizens to help determine key factors influencing insurance costs and provide a predictive models.

APOCALYPSE STORE PERFORMANCE REPORT FOR 2022

Experience

2024

Data Analyst

VEPHLA GROUP(Analytics Intern) Experience: Gained hands-on experience with tools like (SQL, Power BI and Excel), focusing on data visualization, statistical analysis, and problem-solving. Developed skills in interpreting real-world datasets and deriving actionable insights.

Education

2011-2015

Bsc.Ed Counselling (AAUA)

My background in counseling has provided an excellent foundation for my present Data analytics journey, equipping me with strong communication, empathy, and problem-solving skills. This experience taught me how to listen actively, understand user needs, and break down complex information—all crucial for working effectively with data and conveying insights to stakeholders. These skills make my analyses not only technically sound but also human-centered, ensuring they are relevant and impactful for decision-making.

2024

Data Analytics at Vephla University

At Vephla, I strengthened my technical skills in MS Excel and Power BI, mastering functions, visualization, formulas, data cleaning, data modeling, and Power Query. I also learnt Tableau, Sql and R for both Visualization, In-depth Analysis and Database management amongst other technical skills. Beyond these, I developed essential soft skills like grit, time management, and result-orientation, which enabled me to consistently meet deadlines. I also honed my presentation skills and learned how to effectively promote my work, ensuring that my insights were impactful and clearly communicated.